Webinar: Partnering for Impact - How to Form Meaningful Partnerships to Help Your Bottom Line

Associations are always looking for new ways to increase revenue or provide relief from common budget line items. In this session, the presenter will share a compelling case study featuring a successful partnership between the U.S. Tennis Association of New England and Wilson Sporting Goods. This collaboration includes both cash and in-kind components, resulting in new revenue streams and significant cost savings that have effectively eliminated certain budget expenditures. Additionally, aligning with a prominent brand like Wilson has enhanced USTANE’s visibility and elevated its reputation within the broader community.

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